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2011 HIDA MedSurg Conference & ExpoTM Schedule

Schedule subject to change.  Plan your trip to the HIDA Conference and Expo next week: Download the Onsite Guide.

Executives and Operations Management Track | Sales Reps and Sales Managers Track

Executives and Operations Management Track

Wednesday, October 19, 2011

1:00 p.m. – 3:00 p.m. PWH Annual Meeting
3:00 p.m. – 3:50 p.m. 

Executive Summit The C-Suite Agenda: Hospital and Health System Priorities in the Post-Reform Era | Bradford Koles, Jr.

4:00 p.m. – 5:00 p.m.

Roundtables: Owners, Lab, Physician, Extended Care, and Acute Care


Thursday, October 20, 2011

7:00 a.m. – 8:00 a.m. HIDA Business Exchange Registration and Breakfast
8:00 a.m. – Noon HIDA Business Exchange*
Noon – 6:00 p.m. Suites Meetings on the Show Floor (invitation only)
12:05 p.m. – 1:30 p.m. Opening General Session featuring Bo Jackson
1:30 p.m. – 6:00 p.m. Expo Open - Networking Lunch, Showfloor Connections, and Gold Key Club
7:00 p.m. – 8:30 p.m. PWH Networking Reception
8:30 p.m. – 10:30 p.m. Opening Night After Party

Friday, October 21, 2011

7:00 a.m. – 8:00 a.m. Spotlight on Operations/Business Development Breakfast 
8:00 a.m. –  10:00 a.m.

Spotlight on Operations
• What Best Practice Firms Are Doing to Streamline Right Now

8:00 a.m. – 10:00 a.m.

Spotlight on Business Development
•  24 Ways to Use Market Data to Drive Growth

7:00 a.m. – 10:00 a.m.

PWH Networking Breakfast and Leadership Workshop
• Decisive Leadership in Uncertain Times: Three Strategies That Make the Top 2% More Successful | Lisa Earle McLeod
• Selling Value in a Tight Economy | Industry Panel

8:00 a.m. – 12:30 p.m. Suites Meetings on the Show Floor (invitation only)
10:00 a.m. – 12:30 p.m. Expo Open - Brunch on the Show Floor, Show Floor Connections, and Gold Key Club
1:00 p.m. – 6:00 p.m. Group Outing* – NASCAR Hall of Fame**

* Requires separate registration. To register, call Jessica Allen at (703) 838-6116.
** Discounted Tickets are available to HIDA Conference & Expo attendees with conference badge.

Sales Reps and Sales Managers Track

Wednesday, October 19, 2011

1:00 p.m. –  3:00 p.m. PWH Annual Meeting 

Thursday, October 20, 2011

7:00 a.m. – 8:00 a.m. HIDA Consultative Sales Networking Breakfast

8:00 a.m. –  8:50 a.m.

HIDA Consultative Sales General Session
• The Top 5 Things that Successful Salespeople Do | John Costigan

9:00 a.m. – 11:35 a.m.

Consultative Sales Education Breakout Sessions


Consultative Sales Education Breakout Sessions

Physician Market:

9:00 a.m. –  9:50 a.m.

Using EMR Incentives to Grow Your Equipment Sales | Michael Paquin

10:00 a.m. –  10:50 a.m.

4 Trends That Will Dramatically Change the Way Your Physician Customers Do Business | Tom Schwieterman

11:00 a.m. –  11:50 a.m.

5 Things You Need to Know about How Physicians Make Money | Tim Dumas

Hospital Market:

9:00 a.m. –  9:50 a.m.

Healthcare Reform: The 4 Biggest Changes That Will Transform the Way Your Hospital Customers Operate

10:00 a.m. –  10:50 a.m.

Strategies for Helping Acute Care Facilities Better Manage Their Supply Chains | Robert Addison

11:00 a.m. –  11:50 a.m.

3 Keys to Penetrating the Ambulatory Surgery Center Market | John Goehle

Long-term and Home Care Market:

9:00 a.m. –  9:50 a.m.

The 3 R’s: Regulatory, Reimbursement, and Reform Issues Driving Change in Your Long-term Care Customers | Kris Mastrangelo , Harmony Health

10:00 a.m. –  10:50 a.m.

How to Help Your Skilled Nursing Facilities Improve Their Most Critical Clinical Outcomes | Kris Mastrangelo , Harmony Health

11:00 a.m. –  11:50 a.m.

Growing Your Business in Emerging Long-term Care Markets: Assisted Living, Home Care, and More

Telesales Reps:

9:00 a.m. –  9:50 a.m.

Getting on Base in the Telesales Cycle: Gaining Access to the Decision-Maker | John Costigan

10:00 a.m. –  10:50 a.m.

Don’t Strike Out: 5 Techniques to Eliminate the Top Objections You Hear Daily | John Costigan

11:00 a.m. –  11:50 a.m.

The Closer: Getting the Customer to Say Yes! | John Costigan


12:05 p.m. – 1:30 p.m. Opening General Session featuring Bo Jackson
1:30 p.m. – 6:00 p.m. Expo Open - Networking Lunch, Showfloor Connections, and Gold Key Club
7:00 p.m. – 8:30 p.m. PWH Networking Reception
8:30 p.m. – 10:30 p.m. Opening Night After Party

Friday, October 21, 2011

7:00 a.m. – 8:00 a.m. Rotations Networking Breakfast
8:00 a.m. –  10:00 a.m. HIDA Consultative Sales Institute Rotations* 
10:00 a.m. –  12:30 p.m. Expo Open – Brunch on the Show Floor, Show Floor Connections, and Gold Key Club
1:00 p.m. – 6:00 p.m. Group Outing – NASCAR Hall of Fame

* Requires separate registration. To register, call Jessica Allen at (703) 838-6116.

 

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